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The co-founder of a leading UK Christian advertising group have launched a campaign to remind the British public that Christmas is about Jesus Christ. In a country considered to be increasingly secular, the group ChurchAds.net have spent the past decade designing thought-provoking campaigns to keep Christ at the centre of Christmas. This year’s campaign is based around an image of an ultrasound scan of Jesus in the womb–complete with halo. The startling image, accompanied by words “He’s on his way” will continue with the on-going Christmas Starts with Christ campaign launched on bus stops across the UK last Christmas. Chairman of ChurchAds.net, Anglican Francis Goodwin said: “Our poster reflects this new way of announcing the news of a new arrival and places the birth of Christ in an ultra-contemporary context. It offers a fresh perspective on the birth of Christ - creating anticipation and alluding to both His humanity and divinity.” ChurchAds.net organisers hope that the poster will capture people’s attention and spark conversations about the birth of this very special baby ,with as much relevance today as 2000 years ago. Francis said that previous campaigns had been taken up and used in other Communion countries around the world, and he hoped that the same thing would happen this year too. |